Having encountered how these Instagram comment spam bots work, many IG users choose to stay away from any form of automation. Many of those bots auto-comment without permission, leaving comments without making much sense, doing more harm than good to particular Instagram users. Reports speak of 95 million bots on Instagram, which accounts for 9,5% of the platform’s users 2. In an era when Instagram is struggling with inauthentic activity (automation bot overload), fake followers, and spammy comments, anything that’s automated can seem suspicious at first glance. With automated replies, you are able to improve your response times and automate answering generic questions. Their main purpose is to ensure that no comment (that meets certain criteria, usually) is ignored, but also to shorten the distance between your brand and your target audience and provide a better experience. They are triggered once someone starts an interaction or leaves you a comment containing specific words. What are automated replies on social media?Īutomated replies on social media can resemble autoresponders known from email.
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Bonus round: How to hide comments on Instagramįasten your seatbelt: we’re starting right now.
How do you set up auto-comments for Instagram?.What are Instagram auto-comment best practices?.What are some examples of successful Instagram automation?.What are the benefits of using automated comments?.What are automated replies on social media?.Today, we’ll talk a bit more about using automated replies to Instagram comments. We will try to answer the following questions: How do you find the sweet spot? The answer may lie in Instagram auto-comments. Whichever stance you take, it will be quite evident how you manage your social media and interact with your followers. You may end up at either of two opposite extremes relying entirely on marketing automation and losing your human touch or pretending that it doesn’t exist and letting the benefits slip away.
Its impact is already visible in virtually all areas of digital marketing: from analytics, through advanced metric projections, to social media management – and marketers simply can’t ignore it.īut implementing automation strategies often is not a walk in the park. Industry predictions state that the marketing automation trend will continue to grow in 2021 1.